ROCKY LAUCELLO
Sr. Loan Officer | Santa Cruz Branch
ROCKY LAUCELLO
I have been working in the financial services industry for almost 20 years, lending my expertise to companies like Citibank, Bank of America and now Dignified Home Loans. I started my career at a boutique investment firm where I assisted clients in meeting their long term financial goals. I took those principles to Citibank and then Bank of America where I excelled at finding lending solutions that not only helped my clients get into their dream homes but set them up for long term financial success. Whether you’re buying your first home, purchasing your dream home or refinancing to improve your finances, I have the expertise to make sure you select the loan program that fits your unique financial situation. I specialize in lending and am experienced in financing Luxury Properties, Jumbo, Conventional, VA, FHA, HomePath, Short Sales and REO's. I look forward to earning your business.
Research potential mortgage payments
Rocky was awarded the company's prestigious Circle of Excellence award in 2021.
Ready to get started? Create an account to complete the full loan application.
Trouble logging in to your account? Please click here.
"My husband and I were working on two loans at the same time. We were refinancing our current home and purchasing a new home. Rocco made this experience smooth and less stressful. We enjoyed working with Rocco. Both finances closed without issues. We totally trusted Rocco and would highly recommend him."
"My husband and I highly recommend Rocco Laucello! He was very helpful the loan process. We value his advise and guidance and are grateful for his assistance."
"Rocky is very knowledgeable and enjoys what he does. Rocky walked me through the entire process, from start to finish, and exceeded all of my expectations. Whether you are purchasing a home or re-financing, Rocky is one of the best in the industry."
"Rocky was a blessing to this process and a true professional. He was patient and took time to explain each step as the transaction moved forward. We had a unique situation and he thought outside the box to make it work. We have our dream home and there is no way it gets done without his help."
"Simply stated. From the very beginning Rocky spent countless hours helping me understand all aspects of buying a home. He was patient, informed, and has a great sense of humor. He made a stressful process manageable and I learned so much throughout the process. He was thorough and responsive always. It took me about 6 months to find a home and the last few months with his dedication, I finally landed on a great home. Highly, highly recommend!!"
"He did a very extensive pre-qualification process to ensure there would not be any SURPRISES once I found a house I liked. Rocky is very knowledgeable on the loans out there and helped me to pick the best option for my situation. I closed on my home in less than 30 days and I know that is not typical but I had a lease expiring and had to move. He made it all happen."